Suggestion for this event:
Twitter 'how to'
To cater for different entry points/ levels of experience we could break into groups, each lead by one or two people who have experience using Twitter to share with those who might want to learn.
Working titles for groups:
- Getting started
What is Twitter and how does it work?
Exploring objectives - why you are setting up a Twitter presence and what you hope to achieve
Setting up a Twitter account - how to do this, what do you need to think about when choosing a user name?
Finding a Twitter voice - personal or professional, or a mix of both, from an individual or an
Choosing a Twitter client - what are they and which one to choose?
Experimenting and learning - how to decide who to start following and interacting with - exploring who you might I want to follow and why, introduction to Twitter directories & other services/ tactics to find interesting/ useful/ like-minded people to follow
- Attracting followers and building a Twitter community
Introduction to Twitter directories - finding interesting/ useful people to follow, who might follow you back
Strategies and tactics to creating buzz using Twitter (through asking questions, interesting links, @replies, aggregating tweets with hashtags etc.)
Questions about followers - exploring the following questions - should I accept all follows, how can I reject followers and should I do this, do I need to welcome followers?
Managing communiciations - should I welcome followers individually, do I need to reply to direct messages - ways to auto-follow and set automatic welcome messages
- Leveraging your Twitter community to generate value for your cause
How to use Twitter for campaigns, fundraising, marketing, communiciations, recruiting supporters, reaching out to stakeholders and service users etc. - what Twitter-related services can be used to help you to do this and which other platforms can you integrate your Twitter activity with to amplify your message and take it to a wider audience.
Alternatively, there may be enough to cover in each of these categories to make each of these a standalone event, so perhaps we should pick just one for Feb?
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